It’s the start of spring and with it tick season. These members of the arachnid family are carriers of various pathogens that can cause different diseases.
The information campaign “zecken-stich.ch”, launched in 2017, is now in its third year of providing information about risks and protection options. The campaign is supported by the pharmaceutical companies Pfizer and now also Verfora. Respected partners such as Zeckenliga Schweiz, Medgate, pharmaSuisse, SWICA and Apothekerverband des Kantons Zürich provide public support. Farner is responsible for designing and implementing this awareness campaign in close collaboration with all parties involved.
The Federal Office of Public Health (FOPH) defines the high-risk areas for Lyme disease and TBE (tick-borne meningoencephalitis). With the exception of the cantons of Geneva and Ticino, the whole of Switzerland is now considered a high-risk area for TBE, and the whole of Switzerland continues to be a high-risk area for Lyme disease. This makes it all the more important to increase public awareness of the risks and protection options.
The campaign website www.zecken-stich.ch, provides a wide range of tips relating to ticks and tick-borne diseases for anyone wanting to know more. A quiz lets visitors test how much they know about ticks. The awareness campaign is backed by targeted media relations and a digital campaign.
Contact: Evelyn Ruckstuhl